Borders is closing. The news came about 10 days ago and many of the stores loyal customers are naturally quite upset. The problems with Borders are easily explainable and easily understandable. A couple of days ago when Borders increased their discounts to up to forty percent off my wife and I stopped by. Easily apparent is the problem with Borders and their business model, the prices even at this discount level are more than what one would pay with Amazon.
I consider myself a labor fellow. My daughter wanted to use the auto check out at the Shop and Save when we had just one item and we did so, but as I told her I do not like to do anything that might lead to automation and people losing their jobs.
That said it is hard for me to feel much sympathy for the Borders corporation as when they came to all the towns they now are in they destroyed the business for a great deal of small bookstores. The pattern is set. Over the last twenty years a new more successful business model has appeared very frequently, and Borders and perhaps soon to follow Barnes and Noble, are the latest victims of this.
Amazon is a company that I endorse. Their service works, it is customer friendly and their prices work. Still I do understand the feeling of loss that people who enjoy the bookstore experience feel.
If I could I would do away with the last thirty years of inventions based on the computer. I use them, but I would rid the world of them in a heartbeat.
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